Monetization has been an issue from the very start of online dating

Monetization has been an issue from the very start of online dating

The average user spends 90 minutes on a dating app every day, the potential for revenue is huge but so are the risks.Here are some established ways of earning from a dating app:

Subscription Model: The model entails high-quality features at a monthly, quarterly or yearly basis.FLOH is based on a subscription model and matches users with specific users as per their choice.It guarantees at least 10 one on one introductions.

Freemium: Several apps, the biggest being Tinder use a freemium revenue model. All basic services are free, premium services are available only to the customers who have paid for them.Tinder, for instance, provides Tinder Plus service that enables unlimited matches and going back on the profile you’ve already swiped left on.

Gifts: Integrated gift sending facilities can also be a viable revenue model. Gifts like flowers, chocolates and greeting cards can be provided for a fee.

Advertising: Advertising can be a risk for dating apps are given the competition. …

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